Artist Salon: ASK ME ANYTHING with Pennylane Shen

  • Artist Salon
  • April 26, 2023

    Above: Pennylane Shen. Photo courtesy of Dazed & Confucius.

    Artist advisor Pennylane Shen of Dazed & Confucius is here to answer any burning questions you have about navigating the art industry. Join us for this online session to learn tips on marketing, exhibiting, visibility, social media, building a cohesive portfolio, or any other topics to help support your artistic journey.

    This was a fully interactive online session recorded on April 26, 2023 with the Richmond Art Gallery. Live-stream participants sent in their questions to Pennylane Shen in real time on a variety of art topics.

    Hosted by RAG Education & Public Programs Coordinator, Kathy Tycholis. Produced by the Richmond Art Gallery Association as part of the Artist Salon series.

    Some of the resources mentioned in this episode:

    Dazed & Confucius for contact info, video resources, and more.

    Where to find galleries, fairs, or open calls to apply to:

    Preview Magazine
    Galleries West
    BC Alliance for Arts & Culture
    instant coffee (email list)
    Call for Entry
    Toronto Art Fair
    The Other Art Fair
    Superfine Art Fair
    The Artist Project (Toronto)

    Resources for artists on websites, shipping, grants, and groups:
    Artwork Archive  –
    Saatchi Art
    NYC Crit Club
    Thrive Together Network
    Concept to Realization Canada Council grant
    Farmboy Fine Arts

    Artists mentioned:
    Paul Morstad
    Scott Sueme
    Sandeep Johal on Artist Salon
    Crissy Arseneau

    About the Presenter:

    Pennylane Shen is an artist advisor, curator and educator. Since 2006, her company Dazed and Confucius has offered one-on-one consultations to over 1000 artists each year and business development seminars worldwide. While Dazed and Confucius caters to artists’ needs such as marketing and career support, what sets them apart from other art advisories is their core philosophy: prioritizing strong concept and identity building first and foremost.

    Pennylane’s interest for her clientele is, simply put, improvement of the work itself. Her strengths are in seeing the weak points in a body of work and recognizing how it could reach a wider audience. This may involve technique, concept, ethos and commentary. Pennylane holds a Master’s Degree in Visual Culture Theory from NYU and has lectured at various forums throughout Canada, the US and the UK. Hers is a no-nonsense, holistic approach to address an artist’s practice such that it can more fully realize its potential. Ultimately, Pennylane guides artists toward a more secure and refined sense of the artistic identity upon which they will build their practice and career.

    For more than a decade, Pennylane has worked in commercial galleries throughout Canada. Among her curation and speaking projects are Ted TalksCreative Mornings, The NYC Crit ClubThe Vancouver Mural Festival and the Vancouver General Hospital Foundation.

    The Artist Salon is an opportunity for emerging and established visual artists to learn from arts professionals and discuss opportunities in the arts community. Each month presents a different guest presenter for inspirational talks and professional development advice for visual artists.

    Past live sessions from 2020 onwards are recorded and may be viewed online at the RAG@Home Artist Salon videos.

    Program is supported by the City of Richmond Arts and Culture grant. 

    Above: Pennylane Shen. Photo courtesy of Dazed & Confucius.


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